As our site grows and our audience increases we have faced questions about what direction we want to go and what audience we should cater to. Are our blog readers and forum members adults or teens, male or female? Are they gamers, gadget heads or music lovers? In our case we have a huge [...]

One of our moles on the inside told us Microsoft just had a meeting to determine the price of the 30GB Zune. The final tally: $229.99. Microsoft was going to go $289.99 to undercut the iPod by $10, but since Apple dropped the bombshell that they were lowering prices to $249, Microsoft had to scramble [...]

Zune tipsters tell us that the Microsoft Zune is going to be launched the week before Thanksgiving this November. Whether that means Tuesday the 14th, Friday the 17th, or heck, maybe even Wednesday or Thursday, we have no idea. The point is Microsoft wants to start their buzz around that week, so it will be [...]